UX/UI DESIGN
A full UX/UI experience for an eco‑friendly clothing brand built around sustainability, environmental awareness and aesthetically driven fashion. The goal was to create a digital presence that felt clean, responsible and modern, reflecting the brand’s commitment to ethical production while showcasing its visually appealing apparel. I produced structured wireframes, a scalable design system and complete screen designs for both mobile and desktop, ensuring consistency across breakpoints and touchpoints. The interface emphasised clarity, accessibility and storytelling, guiding users through the brand’s eco‑credentials, materials and product ranges with calm, nature‑inspired visuals.
GREEN EARTH UX/UI PROJECT
A full UX/UI travel experience for a ski‑specialist travel agency, combining clean visual design with structured product thinking. I carried out competitive analyses to understand how leading travel brands communicate adventure, safety and value, then developed detailed user personas to shape the needs of first‑time skiers, seasoned travellers and family holiday planners. From there, I produced clear wireframes, a scalable design system and complete mobile and desktop screen designs that balanced crisp, atmospheric visuals with intuitive booking flows. The final interface is modern, trustworthy and adventure‑driven, promoting skiing holidays through a user‑centred digital experience.
ARCTIC TRAVELS UX/UI PROJECT
MealMonk is a collaborative UX/UI project built as part of a team designing a smart meal‑planning app for busy families and professionals. We focused on simplifying weekly planning through clear flows, structured wireframes and an intuitive, time‑saving interface that supports every stage of food organisation. The app allows users to build and customise shopping lists based on their planned meals, automatically pulling ingredients from saved recipes and letting them tick off items as they shop. MealMonk also enables users to browse, create and save recipes, offering a clean layout for discovering new dishes and storing personal favourites. A dedicated pantry‑logging feature helps users track stock levels, reduce waste and avoid duplicate purchases by showing what they already have at home.
MEALMONK UX/UI PROJECT
EDITORIAL DESIGN
A series of editorial layouts for both newspaper and magazine publications, promoting exclusive discounts on the brand’s patented comfort‑enhancing pillows. The campaign focused on sleep wellness and trusted testimonials, combining clean typography, balanced composition and persuasive visual hierarchy to communicate credibility and warmth. Each layout was crafted to align with print advertising standards while maintaining GX Pillows’ brand identity. The result was a cohesive set of editorial pieces that elevated the product’s story, blending commercial design with editorial storytelling to engage readers and drive conversions.
GX PILLOWS EDITORIAL COPIES
A series of editorial advertisements across newspaper and magazine formats to support the product launch of the newly reformulated Brain8 supplement - a wellness product designed to help combat brain fog, a topic that has gained significant attention in recent years. The campaign introduced the refreshed brand identity through clean, confident layouts and a calm, science‑led aesthetic. Each piece balanced visual storytelling with brand communication, using typography and imagery that conveyed clarity, focus and trust. The result was a cohesive editorial suite that positioned Brain8 as a credible, forward‑thinking solution.
SILVR WELLNESS EDITORIAL COPIES
Colourfence’s nationwide advertising campaign was developed through a suite of clean, impactful editorial layouts designed for newspapers, magazines and smaller regional titles across the country. Each piece showcased their fencing and shed services with clear, confident messaging, supported by strong visual hierarchy that guided readers effortlessly from headline to offer. The layouts balanced practical information with approachable branding, ensuring the content felt trustworthy, service‑driven and easy to digest. By combining structured composition, consistent typography and purposeful imagery, the campaign delivered a polished editorial presence that strengthened Colourfence’s visibility and credibility across multiple print platforms.
COLOURFENCE EDITORIAL COPIES
The editorial copy I produced for LPA Now focused on clearly communicating why securing a Lasting Power of Attorney is one of the most important steps individuals can take to protect themselves and their loved ones. Unlike a will, which only comes into effect after someone has passed away, an LPA safeguards a person’s wishes during their lifetime, ensuring that trusted family members or appointed attorneys can make vital decisions if they lose the ability to do so themselves. The copy highlighted LPA Now’s expertise in guiding people through this process, removing the confusion and stress often associated with legal documentation. By combining reassuring language, accessible explanations and a confident call‑to‑action, the editorial encouraged readers to take control of their future now.
LPA NOW EDITORIAL COPY
An editorial layout for the National Asbestos Helpline, designed to raise awareness around asbestos exposure and guide readers toward trusted support. The press advertising focused on clarity, reassurance and public education, using structured visual hierarchy and approachable messaging to communicate risks, symptoms and available assistance. This piece balances factual guidance with empathetic tone, helping audiences understand when to seek help and how the Helpline can provide practical, reliable support.
NATIONAL ASBESTOS HELPLINE EDITORIAL COPIES
An editorial layout for Sullivan Retirement Residence, promoting their premium overseas retirement homes to individuals seeking a luxurious, well‑supported lifestyle abroad. The press piece combined elegant imagery with clear, aspirational messaging, using strong visual hierarchy to highlight comfort, community and high‑quality living. The design balanced practical guidance with a refined, reassuring tone, helping retirees envision a peaceful, enriching future while positioning Sullivan as a trusted provider of exceptional international retirement experiences.
SULLIVAN RETIREMENT RESIDENCE EDITORIAL COPY
EDITORIAL DESIGN
A series of editorial layouts for both newspaper and magazine publications, promoting exclusive discounts on the brand’s patented comfort‑enhancing pillows. The campaign focused on sleep wellness and trusted testimonials, combining clean typography, balanced composition and persuasive visual hierarchy to communicate credibility and warmth. Each layout was crafted to align with print advertising standards while maintaining GX Pillows’ brand identity. The result was a cohesive set of editorial pieces that elevated the product’s story, blending commercial design with editorial storytelling to engage readers and drive conversions.
GX PILLOWS EDITORIAL COPIES
A series of editorial advertisements across newspaper and magazine formats to support the product launch of the newly reformulated Brain8 supplement - a wellness product designed to help combat brain fog, a topic that has gained significant attention in recent years. The campaign introduced the refreshed brand identity through clean, confident layouts and a calm, science‑led aesthetic. Each piece balanced visual storytelling with brand communication, using typography and imagery that conveyed clarity, focus and trust. The result was a cohesive editorial suite that positioned Brain8 as a credible, forward‑thinking solution.
SILVR WELLNESS EDITORIAL COPIES
Colourfence’s nationwide advertising campaign was developed through a suite of clean, impactful editorial layouts designed for newspapers, magazines and smaller regional titles across the country. Each piece showcased their fencing and shed services with clear, confident messaging, supported by strong visual hierarchy that guided readers effortlessly from headline to offer. The layouts balanced practical information with approachable branding, ensuring the content felt trustworthy, service‑driven and easy to digest. By combining structured composition, consistent typography and purposeful imagery, the campaign delivered a polished editorial presence that strengthened Colourfence’s visibility and credibility across multiple print platforms.
COLOURFENCE EDITORIAL COPIES
The editorial copy I produced for LPA Now focused on clearly communicating why securing a Lasting Power of Attorney is one of the most important steps individuals can take to protect themselves and their loved ones. Unlike a will, which only comes into effect after someone has passed away, an LPA safeguards a person’s wishes during their lifetime, ensuring that trusted family members or appointed attorneys can make vital decisions if they lose the ability to do so themselves. The copy highlighted LPA Now’s expertise in guiding people through this process, removing the confusion and stress often associated with legal documentation. By combining reassuring language, accessible explanations and a confident call‑to‑action, the editorial encouraged readers to take control of their future now.
LPA NOW EDITORIAL COPY
An editorial layout for the National Asbestos Helpline, designed to raise awareness around asbestos exposure and guide readers toward trusted support. The press advertising focused on clarity, reassurance and public education, using structured visual hierarchy and approachable messaging to communicate risks, symptoms and available assistance. This piece balances factual guidance with empathetic tone, helping audiences understand when to seek help and how the Helpline can provide practical, reliable support.
NATIONAL ASBESTOS HELPLINE EDITORIAL COPIES
An editorial layout for Sullivan Retirement Residence, promoting their premium overseas retirement homes to individuals seeking a luxurious, well‑supported lifestyle abroad. The press piece combined elegant imagery with clear, aspirational messaging, using strong visual hierarchy to highlight comfort, community and high‑quality living. The design balanced practical guidance with a refined, reassuring tone, helping retirees envision a peaceful, enriching future while positioning Sullivan as a trusted provider of exceptional international retirement experiences.
SULLIVAN RETIREMENT RESIDENCE EDITORIAL COPY
UX/UI DESIGN
GREEN EARTH UX/UI PROJECT
A full UX/UI experience for an eco‑friendly clothing brand built around sustainability, environmental awareness and aesthetically driven fashion. The goal was to create a digital presence that felt clean, responsible and modern, reflecting the brand’s commitment to ethical production while showcasing its visually appealing apparel. I produced structured wireframes, a scalable design system and complete screen designs for both mobile and desktop, ensuring consistency across breakpoints and touchpoints. The interface emphasised clarity, accessibility and storytelling, guiding users through the brand’s eco‑credentials, materials and product ranges with calm, nature‑inspired visuals.
ARCTIC TRAVELS UX/UI PROJECT
A full UX/UI travel experience for a ski‑specialist travel agency, combining clean visual design with structured product thinking. I carried out competitive analyses to understand how leading travel brands communicate adventure, safety and value, then developed detailed user personas to shape the needs of first‑time skiers, seasoned travellers and family holiday planners. From there, I produced clear wireframes, a scalable design system and complete mobile and desktop screen designs that balanced crisp, atmospheric visuals with intuitive booking flows. The final interface is modern, trustworthy and adventure‑driven, promoting skiing holidays through a user‑centred digital experience.
MEALMONK UX/UI PROJECT
MealMonk is a collaborative UX/UI project built as part of a team designing a smart meal‑planning app for busy families and professionals. We focused on simplifying weekly planning through clear flows, structured wireframes and an intuitive, time‑saving interface that supports every stage of food organisation. The app allows users to build and customise shopping lists based on their planned meals, automatically pulling ingredients from saved recipes and letting them tick off items as they shop. MealMonk also enables users to browse, create and save recipes, offering a clean layout for discovering new dishes and storing personal favourites. A dedicated pantry‑logging feature helps users track stock levels, reduce waste and avoid duplicate purchases by showing what they already have at home.
DOUG DJURITSCHEK
DOUG DJURITSCHEK
ILLUSTRATION AND DESIGN
